Sandbox takes Invisalign Teen back to the beach
After a successful round of on-beach activations in 2010, Invisalign Teen asked Sandbox Marketing to bring back the ever-so-popular Bandana Bar and add in some new elements to make the 2011 U.S Open even better.
Sandbox began by negotiating the use of Invisalign Teen branded tents which were then raised an additional 18 inches to accommodate the 2011 Invisalign Teen activation which included the Grin It To Win It game, a photo opportunity and the original Bandana Bar with some fresh new graphics to choose from. These changes along with additional lighting and audio made the 2011 U.S Open booth stand out among the other activations lining the beach.
New for 2011, Invisalign Teen was also a partner in Hurley’s Walk the Walk competition. This competition asks national high schools to show off their fashion design skills and showcase their style and confidence through song and dance.
After four long, hot and dusty days on the beach the 2011 U.S Open was a huge success. See you next year!
For more info on how Sandbox can help leverage your brand please contact us at (714) 730-9500 or at firstname.lastname@example.org