Panasonic e-wear™ to Sponsor The 2002 Core Tour Sports & Music Festival

Panasonic, supporting it’s amazing new e-wear™ product line, has renewed it’s sponsorship of the Core Tour Sports & Music Festival for 2002, officials from Sandbox Marketing, owner of the tour, announced today.

Under the arrangement, Panasonic will be repositioned as Official Portable Electronics Sponsor of the three-stop series to be held in Venice Beach, CA, June 21-23; South Street Seaport, NY, July 19-21 and Huntington Beach, CA, Sept 6-8.

Spectators will be able to experience Panasonic’s exciting new line of e-wear™ portable media players. Last year, the line of tiny wearable music players started a sensation. Packed with even more technology, this year’s unique e-wear™ players add multi-media recording and playback capabilities…and more fun than you can imagine. Core Tour attendees will also have the chance to go home with a brand new e-wear™ player and other Panasonic giveaways as part of the sponsorship.

Panasonic, headquartered in Secaucus, NJ, is a division of Matsushita Electric Corporation of America, the principal North American subsidiary of Matsushita Electric Industrial Co., Ltd., (NYSE:MC) of Japan, one of the world’s largest producers of innovative electronic and electric products for consumer, business and industrial use.

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