Sandbox News

The weather in Detroit is always difficult to gauge. During set up on Thursday, it was sunny and in the low 90’s. By the time the BBQ was supposed to start on Saturday morning the weather had shifted dramatically and we awoke early to thunderstorms and a lot of wet pavement. While it rained throughout […]

Blue skies and views of the snow covered Wasatch Range served as the backdrop for Stop #1 of the Journeys Backyard BBQ. During set up the weather was quite windy and looked to stay breezy throughout the day on Saturday. Windy conditions typically only affect the Freestyle Motocross demos and would not put a damper […]

NBC Universal®, Burbank, CA has hired Sandbox Marketing, Tustin, CA to produce the Telemundo® Learn to Skate event as part of the Spanish language networks Experiencia Deportiva. This sports extravaganza, to be held June 10, 2007 at Salt Lake Park, Huntington Park, CA, showcases a multitude of sports and musical acts for families to enjoy. […]

The sixth and final stop of the 2006 Journeys Backyard BBQ rolled into the city of brotherly love this past weekend The Oxford Valley Mall was the setting. We arrived for set up on Friday and dodged the rain clouds all day long, although local weathercasters said that the storm of the decade was heading […]

The St. Louis stop of the BBQ looked like it was going to be a fantastic stop, even though we had just produced the Nashville stop the day before. After a very quick set up, we were ready to go. The media in St. Louis was good and we had lots of consumers at the […]

What do you call 25,000 people crammed into the parking lot of a local mall with some of the world’s best skaters, insane freestyle motocross, tons of free giveaways and the most incredible bands? Call it Stop #4 of the Journeys Backyard BBQ in Nashville. The Adio guys pulled out all the stops and brought […]

Houston was at the tail end of our first 2 event weekend. While one of rental trucks had the audacity to break down on a lonely stretch of Texas highway, we moved forward and were able to get all of the items in place with no major issues and the venue looked great. The DC […]

The heat was still on in San Antonio, as the second stop of the Journeys Backyard BBQ rolled into town. Globe and Osiris team riders were in attendance and were present for some great media in the morning before the event, as we had live event remotes the entire morning with a local weather personality. […]

The first event of the Journeys Backyard BBQ took place under extreme heat conditions. The high temperatures were 116 degrees for the day and most people in the Valley of the Sun were ducking in and out of the shade. The event was well attended considering the temperatures. The Vans Vert Skate Team was in […]

Footwear retailer Journeys, a division of Genesco Inc., announced today that it has entered into an agreement with Sandbox Marketing to launch the Journeys Backyard Barbecue. A mix of retailtainment and experiential marketing, the Journeys Backyard Barbecue will feature Music, Skateboarding and Freestyle Motocross in six key Journeys markets across the country at featured mall […]